Magnetic SL
E-commerce

Magnetic SL

How to design your site to boost growth

Expertise
StrategyBrandingWeb Design
Platforms
Shopify PlusSocial Media
Duration
2.5 months
Objective

Become #1 in the market

Magnetic SL was already the market leader in France but needed a rebrand and redesigned e-commerce experience to scale internationally. The ambition: become the undisputed #1 globally.

Knowing When to Scale

Magnetic SL had proven product-market fit in France. The question wasn't whether to scale—it was when and how. We identified the timing signals and built a rebrand that would serve as the launchpad for international expansion.

First Impressions in 50 Milliseconds

Research shows users form opinions about a website in 50 milliseconds. We redesigned every pixel to ensure Magnetic SL's first impression communicated premium positioning, trustworthiness, and professionalism—regardless of which country the visitor was browsing from.

Multi-Channel Growth Engine

We built a comprehensive multi-channel communication strategy. A weekly newsletter alone drove 10% of total revenue. Combined with social media, paid acquisition, and partnership marketing, the brand had a diversified growth engine that didn't rely on any single channel.

Ten-Country Expansion

With the new brand and site in place, Magnetic SL expanded to 10 countries: the USA, Germany, the UK, China, Brazil, Canada, the UAE, Australia, Portugal, and Spain. The result: over 200,000 customers served worldwide.

Result

Market leader in France, Kourtney Kardashian collaboration, successful 10-country expansion

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